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The Institutional Rationality of Shipping Company Decision Making
Uppsala universitet, Teknisk-naturvetenskapliga vetenskapsområdet, Tekniska sektionen, Institutionen för teknikvetenskaper.
2018 (engelsk)Independent thesis Advanced level (degree of Master (Two Years)), 20 poäng / 30 hpOppgave
Abstract [en]

This study expands upon existing shipping industry environmental research by investigating organisational decision making in the selection of emission reducing technologies. Through application of neo-institutional theory, the study draws associations with collected empirics to explain the impact of an organisations institutional environment on decision making, as well as the seemingly non-rational behaviour of structurally similar shipping companies pursuing opposing technological strategies.

A mixed methods approach has gathered empirics from distribution and return of online self-completion questionnaires to Svensk Sjöfart shipping operators; complemented by a secondary data analysis of two of the world’s largest container shipping companies, Maersk and CMA CGM.

The study concludes that competitive and institutional isomorphism has created a homogenising effect on the shipping company questionnaire respondents with regards to their adopted technological strategies. Mandatory regulations, customers and maintaining green-brand credentials have the greatest influence on Svensk Sjöfart members decision making, which is bounded by a market-based logic. Institutional logics and the principle of embedded agency has been revealed as the key factor in shaping the different technological strategies of Maersk and CMA CGM. By considering the perspective of embedded agency, both companies can be considered as ‘rational’ decision makers from a technology selection perspective.

sted, utgiver, år, opplag, sider
2018. , s. 116
Serie
TVE-MILI ; 18010
Emneord [en]
Institutional Theory, Embedded Agency, Institutional Pressures, Institutional Logics, Sustainability
HSV kategori
Identifikatorer
URN: urn:nbn:se:uu:diva-354668OAI: oai:DiVA.org:uu-354668DiVA, id: diva2:1222169
Utdanningsprogram
Master Programme in Industrial Management and Innovation
Presentation
2018-06-01, Å2001, Ångströmlaboratoriet, Lägerhyddsvägen 1, Uppsala, 09:00 (engelsk)
Veileder
Examiner
Tilgjengelig fra: 2018-06-29 Laget: 2018-06-21 Sist oppdatert: 2018-06-29bibliografisk kontrollert

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