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Network view of MNCs' socio-political behavior
Uppsala universitet, Humanistisk-samhällsvetenskapliga vetenskapsområdet, Samhällsvetenskapliga fakulteten, Företagsekonomiska institutionen.
The School of Management, Inje University, Republic of Korea.
Manchester Business School, The University of Manchester, United Kingdom.
2008 (Engelska)Ingår i: Journal of Business Research, ISSN 0148-2963, E-ISSN 1873-7978, Vol. 61, nr 9, s. 912-924Artikel i tidskrift (Refereegranskat) Published
Abstract [en]

While business networks and relationships in international and industrial marketing studies are explored extensively, relationships between firms and socio-political actors are rarely been studied. This paper addresses this gap and examines how MNCs manage their relationship with socio-political organizations. The study builds from the proposition that business firms, besides their actions in business market, have to manage their socio-political market. The study aims to develop a theoretical view that is based in business networks and contains the three concepts of legitimacy, commitment and trust. The proposition is that business firms behave proactively towards the actors in the socio-political environment which is related to their business goals. The three conceptual elements will enable us to understand more deeply the varieties in the firms' managerial behavior. Two cases test the concept in the model - those of Daewoo Motor Company (a South Korean MNC) and the Swedish MNC, Vattenfall. The study will contribute towards deeper understanding of socio-political market and how firms manage their socio-political relationships. The conclusions describe the theoretical and managerial implications.

Ort, förlag, år, upplaga, sidor
2008. Vol. 61, nr 9, s. 912-924
Nyckelord [en]
Commitment, Legitimacy, MNCs' socio-political relationship, Networks, Strategy, Trust
Nationell ämneskategori
Företagsekonomi
Forskningsämne
Företagsekonomi
Identifikatorer
URN: urn:nbn:se:uu:diva-110569DOI: 10.1016/j.jbusres.2007.10.001ISI: 000257555700004OAI: oai:DiVA.org:uu-110569DiVA, id: diva2:277358
Tillgänglig från: 2009-11-17 Skapad: 2009-11-17 Senast uppdaterad: 2017-12-12Bibliografiskt granskad

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