At present, the impact of scientific research and the effects of neurotechnology on human beings not only as biological beings but also as moral beings is increasingly felt in medicine and the humanities. It is reasonable to think that the future will bring even more ways of knowing, modifying, healing, and possibly enhancing the brain thus challenging our intuitions about who we are and how we act - or should act. Neuroethics attempts to both offer a collective response to the ethical issues that rapidly developing science raises, and to find new answers to age-old philosophical questions. This discipline is not as established in Argentina as it is in the United States and some European nations, but the unique historic-cultural and academic landscape of Argentina suggests promises for neuroethics to deliver original results if/when this development occurs. Here, I briefly explain some of the neuroethical concerns that attract more attention locally and I make explicit some of the salient topics and challenges shaping neuroethics in Argentina.