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Плюс iPadизация всей страны: om den expressiva funktionen hos transformationer av en Leninslogan
2013 (Swedish)In: Slovo : Journal of Slavic Languages and Literatures, ISSN 0348-744X, E-ISSN 2001-7359, Vol. 54, p. 7-18Article in journal (Refereed) Published
Abstract [en]

This article discusses transformations of Lenin’s slogan Коммунизм – это есть Советская власть плюс электрификация всей страны as used in contemporary Russian news discourse and the expressive meanings that they convey. The material, consisting of approximately 1,500 instances, was collected from the electronic database Integrum. The article opens with a brief discussion of linguistic expressivity and a short description of the history of transformations of the slogan. The results of the study demonstrate that transformations of the slogan in its entirety tend to occur within the text and to convey varying degrees of negative attitudes, which may appear either through the wording of the transformations or through context. Transformations of only the last part of the slogan are used mostly as headlines or subheadings. With these transformations, it is almost always necessary to read the text in order to grasp the intended positive or negative attitude. 

Place, publisher, year, edition, pages
Uppsala: Uppsala universitet, 2013. Vol. 54, p. 7-18
National Category
Languages and Literature
Identifiers
URN: urn:nbn:se:uu:diva-366168OAI: oai:DiVA.org:uu-366168DiVA, id: diva2:1263806
Available from: 2018-11-16 Created: 2018-11-16

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CiteExportLink to record
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Citation style
  • apa
  • ieee
  • modern-language-association
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf