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Effektiv intern kommunikation: En studie av kommunikation mellan värdar och värdledare i en idrottsförening
Uppsala University, Humanistisk-samhällsvetenskapliga vetenskapsområdet, Faculty of Social Sciences, Department of Information Science, Media and Communication.
2006 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

Abstract

Title: Effective internal communication –A case study on communication between a manager and the employees in a sportsclub.

Number of pages: 40, without enclosures

Author: Susan Andersson

Tutor: Peder Hård af Segerstad

Course: Media and Communication Studies C

Period: Second term 2005

University: Division of Media and Communication, Department of Information Science, Uppsala University

Purpose/Aim: I aim to do a case study of a work situation, where there is no natural or direct form of feedback between the manager and the employees, and compare the purpose of the information efforts with how it is perceived by the employees.

Material/Method: Qualitative research method, including an assembling method in the form of interviews, and a processing method of those interviews.

Main results: All the used channels combined together (except one channel) seem to have created the right condition so that the content of the information can be perceived and used as the way it was supposed to, even though there’s no direct feedback of the information. The manager gets feedback indirectly and can therefore adapt the messages, or the information efforts, to the receivers.

Keywords: Organizational communication, Internal communication, Information, Feedback.

Place, publisher, year, edition, pages
Uppsala: Medier och kommunikation , 2006. , p. 45
Keywords [en]
Organizational communication, Internal communication, Information, Feedback
National Category
Media and Communications
Identifiers
URN: urn:nbn:se:uu:diva-7067OAI: oai:DiVA.org:uu-7067DiVA, id: diva2:131011
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samhälle/juridik
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Available from: 2006-07-06 Created: 2006-07-06

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CiteExportLink to record
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