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Discourse in Organizations and Workplaces
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Languages, Department of Scandinavian Languages. Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Languages, Department of Scandinavian Languages, Advanced Studies in Modern Swedish.
2009 (English)In: Contemporary Applied Linguistics: Volume 2. Linguistics  for the Real World, London: Continuum , 2009, p. 122-141Chapter in book (Other (popular science, discussion, etc.))
Abstract [en]

The purpose of the chapter is to deepen our understanding of the discourse-related problems facing managers and employees in the globalized economy. In the various section of the chapter I will discuss these problems from different viewpoints. First, I will explore the correspondence between organizational structure and discourse at a more general level, where I will use examples from analysis of small workplaces and large organizations. Secondly, I will view organizational discourse from the point of view of the top level management and discuss how an ‘organizational self’ is constructed by means of discourse, and the role of discourse for internal management and external marketing in the global economy. Thirdly, I will view discourse from a workplace perspective to distinguish two types of multilingual workplaces: those which use English as lingua franca and the multilingual workplaces with a workforce diversity. Fourthly, I will discuss workplace discourse in the ‘new work order’ with a particular focus on the consequences for the individual employee of technological advances and a globalized economy. Lastly, I will sketch some topics for future research.

Place, publisher, year, edition, pages
London: Continuum , 2009. p. 122-141
Keywords [en]
professional discourse, discourse in large organizations, workplace discourse, business discourse, technologic advance, multilingual workplaces, english lingua franca
National Category
General Language Studies and Linguistics
Research subject
Scandinavian Languages
Identifiers
URN: urn:nbn:se:uu:diva-107766ISBN: 978-0-8264-9681-2 (print)OAI: oai:DiVA.org:uu-107766DiVA, id: diva2:232835
Available from: 2009-09-01 Created: 2009-08-26 Last updated: 2018-01-13Bibliographically approved

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Gunnarsson, Britt-Louise

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