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The Inside Track: On the Neglected Role of Customers in Strategy and Firm Growth
Uppsala University, Humanistisk-samhällsvetenskapliga vetenskapsområdet, Faculty of Social Sciences, Department of Business Studies.
2000 (English)Conference paper (Other (popular scientific, debate etc.))
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URN: urn:nbn:se:uu:diva-78509OAI: oai:DiVA.org:uu-78509DiVA: diva2:106422
Paper presented at the Academy of Management Meeting, Toronto, August 4-9, 2000.Available from: 2007-03-13 Created: 2007-03-13

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Zander, Ivo
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