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Product Development as a Co-Operative Process: The Case of the ICA Bank Customer Card
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
2006 (English)Conference paper, Published paper (Other academic)
Abstract [en]

A explorative case study, utilizing the 4R model in a service product environment. The paper launches the idea of including the household as a unit of analysis.

Place, publisher, year, edition, pages
2006.
Keywords [en]
Co-development, interaction, resources
National Category
Social Sciences
Identifiers
URN: urn:nbn:se:uu:diva-81464OAI: oai:DiVA.org:uu-81464DiVA, id: diva2:109379
Available from: 2006-08-23 Created: 2006-08-23 Last updated: 2012-01-23Bibliographically approved

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Gunnlaugsson, GeirBengtson, Anna

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