uu.seUppsala University Publications
Change search
ReferencesLink to record
Permanent link

Direct link
The Negotiation of Corporate News: A Study of Source-Media Interaction
Uppsala University, Humanistisk-samhällsvetenskapliga vetenskapsområdet, Faculty of Social Sciences, Department of Business Studies.
2006 (English)Conference paper (Other (popular scientific, debate etc.))
Abstract [en]

Previous research has described the increasing number of corporate media relations experts and the professionalization of their work vis-à-vis media and focussed on providing normative and directive advice on how to interpret and address this development from a critical (concerned/societal) or an instrumental (organizational/professional oriented) perspective. By employing institutional thoughts on translation and editing, we propose a different research perspective on journalist-source interactions. Based on empirical field studies at a business news department at a major Danish broadsheet newspaper and on two separate corporate information departments at two Swedish companies, we argue that the relation between journalists and their sources is as much a relation of mutual dependency and negotiation as it is a relation of conflict, power and diverging interests. We also argue that corporate media work is not only a temporally and spatially dispersed set of dynamic and constantly re-negotiated activities, but also a routinized and highly organized process that is institutionally and organizationally rooted between the different actors. Hence, this paper seeks to contribute to further in-depth understanding of the negotiation of corporate and business news.

Place, publisher, year, edition, pages
Keyword [en]
corporate media relations, negotiations, business news
URN: urn:nbn:se:uu:diva-82597OAI: oai:DiVA.org:uu-82597DiVA: diva2:110503
Available from: 2006-09-28 Created: 2006-09-28

Open Access in DiVA

No full text

Search in DiVA

By author/editor
Pallas, Josef
By organisation
Department of Business Studies

Search outside of DiVA

GoogleGoogle Scholar
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

Total: 269 hits
ReferencesLink to record
Permanent link

Direct link