ABSTRACT. In 2009 Uganda gained notoriety for proposing one of the world’s harshest laws – The Anti-homosexuality bill- against same-sex relationships. The Bill capitalized on social anxieties stemming for globalization, donor dependency, growing social disparities (Peters 2014, Sandgrove 2012) and led to a surge in anti- LGBT+ hostility (SMUG 2016). Ugandan media responded mostly with silence or demonization, only rarely allowing LGBT+ voices an opportunity to self-represent. The intense international attention in and after 2009, resulted in a considerable increase in international funding and the number of CSO mushroomed (Interview 2021). Through a mix of netnographic methods and fieldwork conducted in 2021, and analytical framework consisting of complimentary theoretical lenses of rhetoric and network media logic; this paper explores 13 Ugandan LGBT+ CSOs’ self-representation in digital spaces. The study find that local actors have adopted conspicuously similar rhetoric to describe organizational scope and work methods. The analyzed organizations’ remarkably similar self-narrative indicates an adoption of a template for human rights activism that is rooted in Western-derived identity politics which features Western understandings of sexual identity and sexual preferences as relatively fixed and exclusive categories. CSO’s does thus not appear to be inspired by less stringent local understanding of SOGIESC (sexual orientation, gender identity, gender expression and sex characteristics) language, which allows individuals to inhabit multiple and diverse SOGIESC positions simultaneously (Peters 2014, Murray, and Roscoe. 1998, Summers 1991). The study raise serious questions around the unintended consequences of international actors’ funding practices and preferences, including preferential treatment of lingua franca NGOish.