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Introduction: Rethinking marketing
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies. Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Economic History, Science and Technology Studies Center.
2004 (English)In: Rethinking Marketing :: Developing a New Understanding of Markets / [ed] Håkan Håkansson, Debbie Harrison, Alexandra Waluszewski, Chichester: John Wiley & Sons, 2004, 1, 1-13 p.Chapter in book (Other academic)
Place, publisher, year, edition, pages
Chichester: John Wiley & Sons, 2004, 1. 1-13 p.
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Business Administration
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URN: urn:nbn:se:uu:diva-115288ISBN: 978-0-470-02147-7 (print)ISBN: 978-0-470-02148-4 (print)OAI: oai:DiVA.org:uu-115288DiVA: diva2:295198
Available from: 2010-02-17 Created: 2010-02-17 Last updated: 2012-02-20Bibliographically approved

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Waluszewski, Alexandra

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