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Recycling and ambivalence: Quantitative and qualitative analyses of household recycling among young adults.
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Educational Sciences, Department of Education.
2008 (English)In: Environment and Behavior, ISSN 0013-9165, E-ISSN 1552-390X, Vol. 40, no 6, 777-797 p.Article in journal (Refereed) Published
Abstract [en]

Theories about ambivalence, as well as quantitative and qualitative empirical

approaches, are applied to obtain an understanding of recycling among young

adults. A questionnaire was mailed to 422 Swedish young people. Regression

analyses showed that a mix of negative emotions (worry) and positive emotions

(hope and joy) about the environmental problems was positively related to

recycling. The opposite pattern was found for attitudinal ambivalence toward

recycling. Thereafter, semistructured interviews were performed. In a group of

reluctant recyclers, the ambivalent attitudes consisted of views that recycling is

something beneficial for the environment and is a civic duty. On the other hand,

they wanted more information, were unable to integrate youthful ideals about

living in an environmentally friendly way with the everyday life of young

adulthood, and felt low self-efficacy. In addition, strategies to activate positive

emotions alongside a high degree of environmental worry were explored in a

group who recycle regularly.

Place, publisher, year, edition, pages
2008. Vol. 40, no 6, 777-797 p.
Keyword [en]
recycling behavior, attitudinal ambivalence, environmental problems, mixed emotions, worry, hope, emerging adulthood
National Category
URN: urn:nbn:se:uu:diva-165478DOI: 10.1177/0013916507308787OAI: oai:DiVA.org:uu-165478DiVA: diva2:473924
Available from: 2012-01-08 Created: 2012-01-08 Last updated: 2013-05-07Bibliographically approved

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Ojala, Maria
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