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En doft av lyxkonsumtion: -    Om lyxkonsumtionens drivkrafter i Europa, USA, Asien och Mellanöstern
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
2012 (Swedish)Independent thesis Advanced level (degree of Master (One Year)), 10 credits / 15 HE creditsStudent thesis
Abstract [sv]

Uppsatsen redogör för skillnader inom lyxkonsumtion för regionerna Europa, USA, Asien och Mellanöstern som ett europeiskt lyxföretag kan behöva anpassa sin globala kundstrategi efter.

Place, publisher, year, edition, pages
2012. , 64 p.
National Category
Business Administration
URN: urn:nbn:se:uu:diva-171728OAI: oai:DiVA.org:uu-171728DiVA: diva2:512210
Subject / course
Business Studies
Social and Behavioural Science, Law
Available from: 2012-03-27 Created: 2012-03-26 Last updated: 2012-03-27Bibliographically approved

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