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Provider Value in Reciprocal Value Creation
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
2012 (English)In: AMA SERVSIG 2012, 2012Conference paper, Published paper (Refereed)
Place, publisher, year, edition, pages
2012.
Keyword [en]
Marketing, Service Logic, Service-Dominant Logic, Value Co-Creation, Video Game
National Category
Business Administration
Research subject
Business Studies
Identifiers
URN: urn:nbn:se:uu:diva-175656OAI: oai:DiVA.org:uu-175656DiVA: diva2:532393
Conference
AMA SERVSIG 2012, Helsinki, Finland
Available from: 2012-06-11 Created: 2012-06-11

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Gidhagen, MikaelPersson Ridell, OscarRöndell, JimmieSörhammar, David

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CiteExportLink to record
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