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Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
2013 (Swedish)In: Marknadsföring - så mycket mer än reklam / [ed] Pahlberg, Cecilia och Anna Bengtson, Lund: Studentlitteratur, 2013Chapter in book (Refereed)
Place, publisher, year, edition, pages
Lund: Studentlitteratur, 2013.
National Category
Business Administration
Research subject
Business Studies
URN: urn:nbn:se:uu:diva-196696OAI: oai:DiVA.org:uu-196696DiVA: diva2:610816
Available from: 2013-03-13 Created: 2013-03-13 Last updated: 2013-03-18Bibliographically approved

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