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Categorization Struggles: Audience (de-)legitimation of PRconsultancy as a new market category 1981-2009
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies. (Organisation)
2013 (English)Conference paper, Oral presentation with published abstract (Other academic)
Place, publisher, year, edition, pages
2013.
Keyword [en]
semiotics, categorization, PR consultancy
National Category
Business Administration
Research subject
Business Studies
Identifiers
URN: urn:nbn:se:uu:diva-205593OAI: oai:DiVA.org:uu-205593DiVA: diva2:642112
Conference
EGOS, July 4-6, Montréal, Canada 2013. Sub-track 48.
Available from: 2013-08-20 Created: 2013-08-20 Last updated: 2013-08-20

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Tyllström, Anna

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CiteExportLink to record
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  • apa
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