Att skapa stabila intäktsströmmar från mobilhälsolösningar: En studie av möjligheten för ett oetableratföretag att skapa hållbara affärsmodeller
Independent thesis Advanced level (professional degree), 20 credits / 30 HE creditsStudent thesisAlternative title
Creating stable revenue streams from mobile health solutions (English)
This master thesis aims to investigate the possibilities for an unestablished company to generate a reliable revenue stream from mobile health solutions within the Swedish healthcare industry. The theoretical bases for this thesis are value theory and business model theory. The empirical material is collected through interviews with representatives from health technology companies and stakeholders within the Swedish healthcare system. The study shows that the Swedish healthcare system does not encourage the use of mobile health solutions. The main problem for commercialization of mobile health solutions is the fact that the reimbursement models used by the countrycouncils are not suitable for mobile health solutions. The reimbursement models are however likely to change within the near future and the actors prepared and well-positioned for the change have an increased possibility to succeed.
Place, publisher, year, edition, pages
2015. , 103 p.
UPTEC STS, ISSN 1650-8319 ; 15013
Entreprenörskap, affärsutveckling, sjukvård, ersättningsmodeller, affärsmodeller, affärsmodell, innovation
Engineering and Technology
IdentifiersURN: urn:nbn:se:uu:diva-255384OAI: oai:DiVA.org:uu-255384DiVA: diva2:822280
Systems in Technology and Society Programme
Andrésdóttir, Elísabet, UniversitetsadjunktLindström, Göran, Universitetslektor