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Interacting With Whom?: Swedish Parliamentarians on Twitter during the 2014 Elections
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Informatics and Media, Media and Communication Studies.ORCID iD: 0000-0002-5097-6218
Westerdahl school of Communication.
2016 (English)In: International Journal of E-Politics, ISSN 1947-9131, E-ISSN 1947-914X, Vol. 7, no 1, 1-15 p.Article in journal (Refereed) In press
Abstract [en]

This article explores Swedish Parliamentarians’ Twitter practices during the 2014 general elections. For individual candidates, the political party is important for positions within the party and on the ballot, especially in a party-centered democracy.  A previous qualitative (n)ethnographic research project during the previous elections in 2010, in which one campaigning politician was studied in-depth, found that her social media practices to a large extent were inward-facing, focusing on the own party network. But does this result resonate among all Swedish Parliamentarians? Specifically, we ask: is Twitter primarily used interactively, for intra-party communication, to interact with strategic voter groups or voters in general? By analyzing all Parliamentarians tweets two weeks up to the elections we conclude that retweeting was done within a party political network while @messaging was directed towards political opponents. Mass media journalists and editorial writers were important in Parliamentarians’ Twitter practices, while so-called ordinary voters were more absent.


Place, publisher, year, edition, pages
2016. Vol. 7, no 1, 1-15 p.
Keyword [en]
lection Campaigning, Quantitative- Network Analysis, Political Communication, Social Media, Internet, Twitter
National Category
Human Aspects of ICT
URN: urn:nbn:se:uu:diva-262557OAI: oai:DiVA.org:uu-262557DiVA: diva2:854255
Available from: 2015-09-16 Created: 2015-09-16 Last updated: 2016-04-13

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