uu.seUppsala University Publications
Change search
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf
Knowledge and Networking in an Emerging Kenyan Market: A case study of Hydro Standard AB
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Business Studies.
2016 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
Abstract [en]

The aim of this paper is to understand the roles knowledge and network play in the internationalization process of a small company in an emerging Kenyan market. The research is based on a qualitative approach using an embedded case study design where primary data was collected from Hydro Standard AB, Swedish Trade Council and two water companies in Kenya; Mombasa and Mavoko water companies. Semi-structured and in-depth interviews were used in the project. Findings from the study show that the internationalization process of Hydro Standard AB was successful and mainly driven by building of networks. The study also found out that tacit knowledge is crucial for a firm to develop itself in the Kenyan market which is very informal. Through tacit knowledge, a firm is able to gain knowledge and handle challenges concerning business culture and other unwritten rules found in the market. Further, building relationships with politicians or local branch managers can enhance a firm's performance. 

Place, publisher, year, edition, pages
2016. , 63 p.
Keyword [en]
Internationalization, emerging markets, Kenya, Network, Knowledge, SMEs
National Category
Business Administration
Identifiers
URN: urn:nbn:se:uu:diva-280314OAI: oai:DiVA.org:uu-280314DiVA: diva2:910744
Subject / course
Business Studies
Educational program
Master Programme in Business and Management
Supervisors
Available from: 2016-03-18 Created: 2016-03-09 Last updated: 2016-03-18Bibliographically approved

Open Access in DiVA

fulltext(1368 kB)199 downloads
File information
File name FULLTEXT01.pdfFile size 1368 kBChecksum SHA-512
1226b3b7e67569e50fb8009616ff14695d227437e0ae3b80fce23a96ac723245f25459ea5cfa0076d4f47213ef88e05dbc9952dbd999896517e43b6c40ed1d14
Type fulltextMimetype application/pdf

Search in DiVA

By author/editor
Musembi, Stella Nzilani
By organisation
Department of Business Studies
Business Administration

Search outside of DiVA

GoogleGoogle Scholar
Total: 199 downloads
The number of downloads is the sum of all downloads of full texts. It may include eg previous versions that are now no longer available

urn-nbn

Altmetric score

urn-nbn
Total: 314 hits
CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • ieee
  • modern-language-association
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf