Hur Internet of Things förändrar affärsmodeller: En fallstudie på Regal Components AB
Independent thesis Advanced level (professional degree), 20 credits / 30 HE creditsStudent thesis
Internet of Things is an emerging technology that is expected to completely change the way that physical objects interact with each other. It is based on physical objects embedded with sensors and network connectivity that allows these objects to collect data and information. By gathering and analysing this data, it allows companies to use the information to create new business opportunities. This thesis aims to study how businesses will have to change their business models in order to adapt to the new Internet of Things mind-set. To help answer the research questions, a business case at Regal Components has been conducted.
The data was gathered through interviews with researchers and companies working with Internet of Things solutions. The empirical data was analysed by the theoretical tools: business model canvas, value proposition canvas, pricing strategies and SWOT analysis.
The conclusion of this study shows that companies similar to Regal needs to make big changes in their organisation in order to enter the Internet of Things market. Companies will need to invest in platforms to be able to make analysis with data gathered from their sensors. For companies far back in the value chain it is even more difficult to make a profit, some kind of partnership is therefore a must-do. By adapting the business model to an Internet of Things based business model, it will allow companies to create new business opportunities.
Place, publisher, year, edition, pages
2016. , 68 p.
UPTEC STS, ISSN 1650-8319 ; 16018
Engineering and Technology
IdentifiersURN: urn:nbn:se:uu:diva-295669OAI: oai:DiVA.org:uu-295669DiVA: diva2:934374
Regal Components AB
Systems in Technology and Society Programme
2016-05-26, 14:00 (Swedish)
Andrésdóttir, Elísabet, UniversitetsadjunktPersson-Fischier, Ulrika, Universitetsadjunkt