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The Impact of customer feedback and web-­positioning: A case study of Amazons e-­book-­market
Uppsala University, Disciplinary Domain of Humanities and Social Sciences, Faculty of Social Sciences, Department of Economics.
2016 (English)Independent thesis Advanced level (degree of Master (Two Years)), 20 credits / 30 HE creditsStudent thesis
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Keyword [en]
Amazon, regression discontinuity design, star-­‐ratings, sales-­‐rank, Kindle, e-­‐books, online shopping, 100-­‐bestseller-­‐lists, customer feedback, consumer stated preferences, threshold, interval-­‐ division, web-­‐exposure, consumer insights
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URN: urn:nbn:se:uu:diva-297485OAI: oai:DiVA.org:uu-297485DiVA: diva2:942003
Available from: 2016-06-23 Created: 2016-06-23 Last updated: 2016-06-23Bibliographically approved

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